Zeno Group

Assistant Account Executive, Sports & Entertainment

Job Description

Posted on: 
January 31, 2025

About The Role:

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We are currently seeking an Assistant Account Executive to join our dynamic and fun Sports & Entertainment practice in Chicago, New York, or Washington D.C. Metro areas. You will have a strong focus on Partnerships, Creator/Influencer Marketing, Earned Media, Trends & Pop Culture. You’ll be responsible for maintaining a broader scope of day-to-day account work, including media relations, tracking, reporting and social media monitoring, writing pitches and press releases, and coordinate media interviews across our full roster of Sports & Entertainment clients.

You will succeed at Zeno if you are fearless, resourceful, tenacious, have an understanding of traditional and non-traditional PR tactics and the media landscape, and drive great results for clients while building great relationships with your clients and your team.

About the Role:

- Contribute and support media relations programs and activations surrounding campaigns for Zeno Group and Sports & Entertainment clients across numerous verticals, including but not limited to, NFL, NCAA, PGA, LPGA, Brand, Fashion, Lifestyle, etc.- Be well-versed in the world of celebrities, pop culture, and top-tier creators and corresponding trends- Assist in earned media outreach and pitch stories to reporters (via email and verbally) across different mediums (IE: print, broadcast, and radio) and verticals (IE: sports, brand, industry trades, entertainment, music, etc.); Identify opportunities, coordinate media interviews, send timely pitch updates, etc.- Monitor news and industry trends that are relevant to account industries and competitors; Ability to critically think about how trends and news may influence client programming, perceptions, positioning, etc.- Aid in development of press releases, visuals, media lists, presentations, and additional collateral for a variety of clients alongside the full S&E team- Support development of talent and influencer agreements/contracts- Assist in coordination of talent media interviews, including identifying targets, securing interviews, drafting talking points, staffing interviews and managing logistics- Support and track media efforts surrounding major media and pop culture moments (IE: Super Bowl, NFL Draft, remote media tours, award shows, film festivals, etc.)- Exercise strategic and creative thinking around activations and campaigns through attending brainstorms for a variety of the agency’s brand clients- Assist with general background research as needed and assist in vetting sports and entertainment talent- Lead the charge with monitoring media coverage and compiling client-facing coverage reports surrounding activations/earned media campaigns - Lead the development of the monthly Zeno S&E newsletter to highlight the department’s ongoing work and available talent partnerships- Update status grids and attend/take notes during weekly client status calls- Participate in new business opportunities for the S&E team and agency as a whole- Manage time effectively and meet deadlines, communicate project statuses with team- Work in conjunction with the S&E team to develop and execute short and long-term plans and goals while tracking progress against goals

About You:

- At least 2+ years’ experience in Sports & Entertainment PR/communications/journalism -related fields - Preferred: previous sports Information or communications experience with a team and/or agency    - Must be located in Chicago, New York or Washington, D.C. metropolitan areas- Assisted with communications/marketing team-related administrative tasks, including overseeing agency news monitoring reports- Consistently produced high-quality internal and external communications content to support communications efforts- Enjoy building relationships with internal partners, vendors, and third-party stakeholders, acting as a liaison between agency and client- Bring a positive, collaborative attitude to the agency and a willingness to work well with other Zeno teams and clients 

$40,000 - $51,000 a year

Pay range: $40,000 to $51,000/year USD.

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An employee’s pay position within the salary range will be based on several factors including, but not limited to, relevant education, qualifications, certifications, experience, skills, seniority, geographic location, performance, travel requirements, revenue-based metrics, any contractual agreements, and business or organizational needs. The range listed is just one component of DJEH’s total compensation package for employees. Other rewards may include annual bonuses, a Paid Time Off policy, and region-specific benefits.

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